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Damovo TRACES

Innovamus, Protegimus, Connectimus

Introducing TRACES: Damovo’s Innovation Powerhouse in AI, Communications & Security

Discover how the TRACES team at Damovo drives innovation in Unified Communications, Contact Centres, Enterprise Networks, Cybersecurity, and AI. Learn how we shape the future of digital transformation.

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About TRACES

The Transformational Research into AI, Communications, Enterprise Networks & Security (TRACES) team is Damovo’s innovation engine, ensuring we remain at the forefront of AI-driven digital transformation. TRACES is responsible for defining and executing Damovo’s strategic vision across Unified Communications & Collaboration (UCC), Contact Centre (CC), Enterprise Networks, Cybersecurity, Managed Services, and AI.

Our motto of “Innovamus, Protegimus, Connectimus” is Latin for “We Innovate, We Protect, We Connect.”

Unified Communications & Contact Centres

Innovative integrations, configurations, and analytics for AI-driven on-premises, hybrid, and cloud-based Unified Communications and Contact Centre solutions.

Enterprise Networks & XaaS

Pioneering XaaS networking solutions like Damovo Meraki-as-a-Service (DMaaS) and ensuring scalability and security in hybrid cloud environments through seamless integration of SD-WAN, 5G, and Wi-Fi 6.

Cybersecurity & Zero Trust

Innovations into Zero Trust Architecture (ZTA) for enterprises, AI-powered threat detection, automated incident response, and the development of secure managed services offerings like Damovo’s Secure Access as a Service (DSAaaS).

AI & Automation

Deploying AI-driven IT automation, predictive analytics, and omnichannel integrations across UC, CC, enterprise networks, cybersecurity, and managed services.

TRACES Initiatives

Knowledge Sharing & Research

TRACES publish white papers, research reports, and webinars on UC, CC, enterprise network, cybersecurity, AI, and managed services trends. We also develop sales enablement materials for partners and customers.

Support Market Leadership

TRACES acts as a technical advisor to senior leadership teams and represent Damovo at global industry events, vendor summits, hosting roundtables, panel discussions, and training sessions.

Strategic Vendor Relationships

TRACES works closely with leading vendors to secure funding for joint innovation projects, develop joint go-to-market (GTM) strategies, and evaluate emerging vendor technologies for Damovo’s portfolio.

Customer-Centric Innovation

TRACES ensures that every service and solution is aligned with customer needs by conducting structured R&D to validate service concepts before launch and acts as a trusted technical advisor in solution development.

The TRACES Team

Andrew Hay

COO and TRACES Executive Sponsor

Andrew Hay is Damovo’s COO and the Executive Sponsor of the TRACES team. He is a technology expert with nearly 25 years of experience in techncial research and engineering. Andrew has played key roles in advancing threat intelligence, cybersecurity, digital forensics, malware analysis, and ransomware research around the globe.

Ruairi O’Shaughnessy

Field CTO, Unified Communications

Ruairi O’Shaughnessy is a seasoned leader and expert in Unified Communications, currently heading Damovo’s Unified Communications practice. With over 15 years of experience across Financial Services, Unified Communications, and Management Consulting, he brings a strong analytical approach to solving complex business challenges and driving digital transformation in communication technologies.

Ruairi excels in relationship management, commercial negotiation, and business strategy development. His deep expertise in Unified Communications enables him to design and implement innovative solutions that enhance collaboration and operational efficiency for enterprises. A dynamic and strategic thinker, he is skilled at engaging with all levels of management to align technology investments with business objectives, ensuring organisations maximise the value of their communication infrastructure.

Frank Sinde

Field CTO, AI

Frank Sinde is a seasoned technology leader with more than 30 years of experience in Communication Applications. Throughout his career, he has led strategic advisory and solution consulting engagements for enterprise-grade UCC and Customer Experience (CX) platforms, supporting organisations in their digital transformation journeys. His expertise combines deep technical understanding with a strong business perspective to design scalable, future-proof communication architectures. He is recognised for bridging the gap between technology innovation and practical enterprise implementation.

Over the past five years, Frank has focused intensively on Agentic AI & VoiceBotprojects, acting as a senior consultant guiding customers from concept through to deployment and optimisation. In his role as Field CTO AI, he continuously evaluates emerging AI capabilities from strategic partners and translates them into tangible business value. He is also responsible for designing and launching new Damovo Managed Services, integrating advanced AI functionalities into customer environments. Where required, he collaborates closely with Damovo DevOps teams to deliver customised AI solutions, including tailored developments that extend standard platform capabilities.

TRACES Blog Posts

Which AI Technologies Power These New Contact Center KPIs? 
30/06/2026

Artificial intelligence is changing how contact centers measure success. This article introduces four AI specific KPIs that help organizations evaluate efficiency, service quality, and business value. It also explains why new performance metrics are essential for measuring the impact of AI.

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Wi-Fi, Private 5G or Public 5G: Choosing the Right Wireless Approach for Healthcare 
16/06/2026

Choosing the right wireless technology is essential as healthcare organisations modernise their infrastructure. This guide examines the strengths, limitations, and best use cases of Wi-Fi 7, private 5G, and public 5G.

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Who Has the Kill Switch to Your Infrastructure?
11/06/2026

Digital sovereignty is not achieved through one product or one hosting location. This article explains how public sector organisations can turn sovereignty requirements into practical infrastructure decisions.

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AI Is Changing the Rules of Cybersecurity
02/06/2026

AI is transforming the cybersecurity landscape, enabling more sophisticated attacks while improving threat detection and response. Learn how organisations can prepare for an increasingly AI-driven security environment.

Read blog

Driving innovation – for your future

In today’s world, digital transformation is the key to success. Actively shape your future with a partner for intelligent solutions. Optimise business processes and create strong customer loyalty with innovative products. Committed employees are the key to top performance. Discover the possibilities with us and promote an inspiring corporate culture through intelligent networking and innovative communication.

Improve Connectivity
Unified Communications

Your teams are working from home, on site and on the go. In this new world of work, we make sure secure, effective collaboration and communication is part of your business as usual.

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We Communicare
Contact Centre

Improve customer loyalty and satisfaction, and enable a unified experience across your contact channels with the latest contact centre technologies. Whether on-premise, in the cloud or hybrid, we will help you to be more efficient, increase sales, reduce costs, inspire your workforce and also maintain compliance.

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Connect Smarter, Grow Faster
Enterprise Networks

Make your network infrastructure the backbone of your business and a platform for growth. Partner with Damovo to unlock all aspects of digital business potential, achieving increased scalability and flexibility, which in turn leads to enhanced collaboration and improved customer experience.

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Beyond being compliant
Cybersecurity Solutions

Cybersecurity is far more than being compliant – it must be part of your business strategy. With a comprehensive approach, we identify vulnerabilities and risks across technology, processes, and your workforce. This allows us to offer you recommendations for preventing or mitigating the specific risks you face, maximising your security posture.

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Let’s chat! We’re here to help.

Do you have questions, ideas or would you like to talk about the requirements for a new project? We will listen to you and find solutions. Contact us today and let’s get started.

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